Orlando Pride job now set to get deep into the playoffs

The Orlando Pride are already ramping up their playoff run with the new Do You See Us Now campaign.

The Orlando Pride Do You See Us Now campaign celebrates the team’s upcoming deep NWSL playoff run. The effort puts the squad’s greatest season in front of the public. It highlights the league-record unbeaten streak of 23 matches, five Olympic medals, and other achievements during 2024.

Public events in the campaign begin in October and run through early November. Online, phone wallpapers and event schedules are posted.

The Pride already won the NWSL Shield, giving the squad a home pitch advantage through the semifinal round of the playoffs.

All opponents in the post-season will play the Orlando Pride hard. They got a taste of this kind of opposition when they suffered the only defeat of the 2024 season – a 2-0 shutout from the Portland Thorns.

The Thorns ended a seven-match winless streak with a shocking victory over the Orlando Pride. That keeps Portland in the top eight of the NWSL, meaning Orlando will have a chance for revenge sometime during the post-season.  The top eight make the playoffs.

Head Coach Seb Hines has emphasized that players and coaches must make an indelible memory of how they feel about the loss to the Portland Thorns. That way they can commit to never feeling that way again.

Defender Carrie Lawrence noted that the Thorns’ home stadium was loud and imposing. That means the Pride had to do something to quiet the home supporters down, but they did not.

The Pride begin the post-season with a home pitch advantage. But at some point in their deep run into the playoffs, they’ll have to face an intimidating stadium filled with the other squad’s supporters who do not want Orlando to leave with a victory.

That explains the job set for the Pride players. It begins with mental preparation and strong focus.